Google assures ad executives third-party cookie controls will be overhauled, but timing uncertain – Digiday

  1. Google assures ad executives that third-party cookie controls will be overhauled, but timing uncertainDigital Day
  2. Google will retain Chrome tracking cookies, but you will continue to be trackedForbes
  3. Industry experts discuss what Google’s cookie decision means for marketers and advertisersCampaign file
  4. Industry Reacts to Google U-Turn: ‘Why Abandon the Cash Cow?’, ‘Cookies Are Doomed to Fail Anyway’ and ‘Multi-Touch Attribution Sucks’B&T
  5. Why Retailers Shouldn’t Abandon Their Data Strategy After Google’s Cookie DeletionAt the heart of Retail Australia

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